Honda Powersports SxS Commercials

At Southern Honda Powersports every day is Demo Day.

Literally, their vibe is like you’ve walked into your buddy’s garage. There’s keys in every ignition and gas in every tank.

We filmed two really fun commercials for the dealership (BTW they’re the largest Honda powersports dealership in the U.S.) Both spots are for Honda’s newest side-by-side offerings.

The first “My Turn” sends a mother and son combo out on the track for some thrills in a Honda Pioneer 700. Rather than specific product or a sales event, the creative focuses on the dealership’s relationship with customers.

Naturally that means taking a local celebrity out and scaring the pee out of him, right?

The Honda Talon 1000R spot featured local celebrity Peter Fuller, coach of the Chattanooga Football Club. "Your Turn" was slated to premiere at the season-opening game for the CFC (it's soccer, not the other football). But in an effort to keep everyone safe from the coronavirus, the game was cancelled, and the commercials were released digitally.