Adventist Health, Branded Content
A patient’s fight for survival inspired a hospital to market themselves differently.
THE MISSION
Build intimacy with the people that need Adventist Health Simi Valley the most — neighbors, friends, and community.
THE RESULT
We started the “farm-to-table” movement for healthcare, inspiring thousands of community members to “shop local” and discover:
World-class cancer care in their own town.
The best cardiac team in the region, without L.A. traffic.
Staff that do more than save lives...they care for the whole person.
WHAT WE DID
Concepts
Story Producing
Production
Animation
Design
Editing
Original Score
Together Inspired
The Adventist Health hospital system was in the middle of a rebrand and we created local content to support the effort. “Together Inspired” was the new tagline.
The Voice of the People
We produced two local stories: The first film, “Life After,” was about 40-year-old heart attack patient, and the other about two 30-something mothers with breast cancer. The films brought emotion and recognizable faces to the new slogan, "Together Inspired."
Not Alone
Breast cancer is never a happy prognosis, but it’s twice as painful when you’re a young mother with a 2-year-old child. As part of the hospital’s cancer awareness campaign, we produced a 15-minute documentary about two women's fight against breast cancer.
The Ripple Effect
The hospital had a theatrical screening for the community. They won national awards, and even the mayor of the city was proud be a part of the festivities.
PROJECT RECOGNITION
2018 Gold Telly Award
2019 Gold ADDY Award
2019 Judge's Choice ADDY Award